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Jessie Ware Unveils New Single Begin Again

Thursday, 13 April 2023 Written by Laura Johnson

Jessie Ware has released a new single.

Begin Again is the latest preview of her new album, 'That! Feels Good!', which is due out on April 28. It follows previous cuts Pearls and Free Yourself.

The eclectic track features the type of danceable energy you'd find at carnival celebrations, and arrives with a video directed by Charlie Di Placido, and featuring choreography from I Could Never Be A Dancer. Ware said:

"Begin again is where this album started. On a miserable afternoon during lockdown, James Ford zoomed Shungudzo and Danny Parker in Los Angeles. They were just waking up, it was already dark in London.
Frustrated yet completely focused, we set about writing in a new - and unnatural - way over the internet. Dreaming of human touch, escapes to Brazil, beach bodies, holiday romances, all of it! I absolutely adore this song and I’m so excited for you to hear it, to hear the beautiful production by James and horns by Sheila Maurice-Grey, it’s the song that I knew I wanted to make as soon as I finished Remember Where You Are.
It’s out everywhere now, so is the video. Enjoy it xx"

The London-born artist will play a handful of festivals this summer, including All Together Now in Portlaw, Ireland this August.

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