Jack Comes Alive Rocks Camden's Proud Galleries (Live Review)
Thursday, 29 July 2010
Written by Matt Hamm
Camden’s Proud Galleries were host to a brand new monthly event last night, as Who’s Jack Magazine held their very first live embodiment of the mag in Jack Comes Alive. In a rather genius spin for a Wednesday evening, the magazine came alive with bands, DJs, fashion shoots, dating games and gifts all who have featured in previous editions...cool huh?
The talented 5 piece Will and the People headlined the evening, ensuring the packed room danced and jumped around to their white reggae ska sound, dashed with a citrusy twist from the indie lemon; particularly impressing with the energetic “Lion in the Morning Sun”. Power-pop quartet Thomas Tantrum and Eastbourne’s own dance-infused indie pop Electric Memory Box, provided excellent support to excite and warm up the punters.
But music wasn’t the only order of the day, as Proud’s stables each offered a different attraction to keep everyone entertained and intrigued. Pole dancers offered lessons and quick shows in one, as models in skimpy swimwear were posing and preparing in another for a live photo shoot at the back of the venue. Puma proudly sponsored the event, even holding their own stable with neon lights and guests interviews/shoots with rap-DJ duo Chiddy Bang & dance act Ou Est Le Swimming Pool. As the live music finished an excellent array of DJs kept the party going with Young & Lost Club, Worship & Shula’s Wigwam all featuring on the decks (we're pretty gangster aren't we?).
For the single lads in the room, Who’s Jack Magazine's dating columnist held a ‘Date Me’ corner, as random guys were subject to 3 minute speed dates. These were great to watch and laugh at as a wide variety of guys switched on the charm – with one guy even playing the guitar to the poor perplexed girl. For the gorking ladies out there, topless male models wandered around holding inflatable bananas and tensing their muscles in a pair of skimpy shorts to the joy of many a wide eyed girl. Jealously & resentment aside, it was this kind of variety that ensured everyone in attendance had an amazing night, drawing both well deserved attention and appreciation for the excellent magazine.
Our only qualm with the night? There’s a whole 28 days until the next one on August 25th.
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