Marina And The Diamonds Release Teaser Clip For 'Primadonna' New Single - Watch Now
Friday, 09 March 2012
Written by Jon Stickler
Marina And The Diamonds have released a teaser clip for the music video of 'Primadonna', the first single to be taken from their brand new album ‘Electra Heart’ released on on 30th April.
New single ‘Primadonna’ is a fast paced, fun disco pop anthem. Produced by Dr Luke, it features strong, punchy electro beats alongside Marina’s distinguished vocal of entertaining tongue-in-cheek lyrics. Premièred at her live shows last week, the single received a great reaction from fans. She also gave away album track ‘Homewrecker’ at her recent shows as a present!
‘Electra Heart’ is a huge leap forward for Marina and is set to be one of the most exciting pop releases of 2012. The record was written and recorded in London and LA over the last 18 months and features 12 brand new self-written tracks. Marina hand-picked a close group of collaborators to write and produce with including Dr Luke (Katy Perry), Rick Nowels (Madonna), Liam Howe (Sneaker Pimps) and Greg Kurstin (Lily Allen).
Marina says, “It’s an Ode to dysfunctional love. I based the project around character types commonly found in love stories, film and theatre, usually ones associated with power and control in love, as opposed to weakness or defeat. I guess it was a way of dealing with the embarrassment that, for the first time in my life, I got 'played'. Rejection is a universally embarrassing topic and Electra Heart is my response to that. It is a frank album”
‘Electra Heart’ is the follow up to Marina’s top five debut album ‘The Family Jewels’.
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