Bestival To Live Stream On YouTube - UK Festival Exclusive
Friday, 31 August 2012
Written by Jon Stickler
Always at the forefront of the festival experience and new technology, Bestival is once again pushing the boundaries as it announces that for the first time, the festival will be live streamed to the Bestival YouTube channel for fans around the world to enjoy, in what is a UK festival exclusive.
The live stream will be available on the festival’s official YouTube channel across all internet-connected devices and it will cover both the Main Stage and Big Top on September 7th, 8th and 9th.
With what is one of the strongest line-ups in Bestival’s nine year history, music fans will be able to watch performances in real time, from wherever you are, as long as you have an internet connection, including headline performances from Florence + the Machine and New Order, a UK festival exclusive appearance from The xx and live sets from Friendly Fires, Two Door Cinema Club, Emeli Sande, Bat for Lashes, Orbital, Miike Snow, Azealia Banks and many more. The detailed daily program of the live stream will be available on the Bestival YouTube channel.
Once Bestival comes to a close, individual songs from acts will be available on-demand for the next 90 days on the Bestival YouTube channel.
Patrick Walker, Senior Director of YouTube Music, Europe, Middle East and Africa said: "As the premiere destination for music lovers worldwide, YouTube has been working hard to expand our offering of live gigs and festivals to satisfy the hunger for great original content. We're delighted to announce a partnership with Bestival, whose dream line-up of musicians including Florence + the Machine, The xx, Emeli Sande and New Order, will now be made available to anyone, anywhere with an Internet connection."
Bestival Promoter/Curator Rob da Bank commented: "I've been watching festivals such as Coachella and Tomorrowland on YouTube and loving the futuristic new angle on showing festivals in a different light via a medium that nearly everyone in the music and festival worlds is tuned into. We're really pleased that Bestival is the first UK festival to go down this route.”
Ben Turner, a Director of Bestival states: "Following our pioneering coverage in 3D last year, Bestival is proud to now be the first UK festival to live stream to YouTube. This type of music and festival is being under-served by mainstream TV in the UK, and we believe that it’s an important step forward for music coverage overall. We also believe this approach is reflective of how today's audiences want to consume music at home."
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