Guided by ethereal vocals, the pulsating clubby banger marks the Irish artist's first new music under her own steam since the 'Bubblegum' mixtape, which came out in January.
Head below to view the track's accompanying video, which marks her first venture into directing, working alongside NWSPK. Biig Piig commented:
"Watch Me is a track about empowerment. I found confidence in pushing new limits with it. It’s a song to feel yourself unapologetically and to strut to. Telling the world, I am that bitch, watch me.
"I had a really clear vision of what I wanted the video to be, even when writing the track. I wanted to build a surreal world of strength through movement. That vision was a series of settings that were striking and confident."
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